The Founder, Marina Ilic Blanche, brings a background in personal styling for private clients, design and high-end visual merchandising for established premium brands in the heart of Stockholm.

Marina has for several years been the visual merchandiser for the award-winning designer Fanny Ek’s flagship store located in Stureplan, Stockholm, Sweden. Whose jewelry’s design has been worn at the ELLE Gala and featured in Vogue, Elle, and Vogue Scandinavia, as well as in editorial and media.

Where simplicity becomes art and elegance feels effortless.